Scope

This Privacy Policy applies to:

• Our website at www.usaindustries.com and related web properties;
• The USA Industries mobile application, including Progressive Web App functionality;
• Online forms, quote requests, surveys, customer service interactions, and marketing communications; and
• Digital services, analytics platforms, and advertising technologies used in connection with our website and mobile applications, which are described in more detail below.

Information We Collect

Information You Provide to Us

We may collect personal information you voluntarily provide when you:

• Submit a quote request or contact form;
• Request product information or technical support;
• Subscribe to newsletters or marketing communications;
• Participate in surveys, promotions, or events;
• Create an account or save preferences; or
• Communicate with our sales or customer support teams.

Depending on your interaction with us, this information may include your name, company name, email address, phone number, mailing address, job title, project or application details, and any other information you voluntarily provide.

Information Collected Automatically

When you visit our website or use our mobile application, certain information may be collected automatically through cookies, tracking technologies, and analytics tools, including:

• IP address;
• Browser type and device information;
• Operating system;
• Referring URLs;
• Pages visited and time spent on pages;
• Features used within the website or mobile app;
• Clickstream and interaction data;
• Date and time of visits; and
• Approximate geographic location derived from IP address.

This information helps us improve website functionality, troubleshoot issues, analyze trends, measure marketing performance, and enhance the user experience. We do not knowingly collect sensitive personal information unless voluntarily submitted by the user for a legitimate business purpose.

Cookies and Similar Technologies

When you visit our website, we may collect information from you automatically through cookies or similar technology. Cookies are small files that reside in your internet browser. To find out more about cookies, please visit: allaboutcookies.org. We use cookies, pixels, local storage, session replay tools, and similar technologies to maintain website functionality, remember user preferences, analyze website and application performance, measure advertising and marketing effectiveness, and improve user experience.

Some cookies are necessary for the operation of our website, while others support analytics and advertising functions. You may manage cookie preferences through your browser settings; disabling certain cookies may disable, limit, or otherwise impact website functionality. Depending on applicable law, users may also have the right to opt out of certain tracking technologies used for targeted advertising or analytics.

Service Providers, Analytics, and Advertising

We do not sell your personal information to third parties, but we do provide your information to third parties as described below.

We use third-party service providers to operate our business, process certain submissions, understand website performance, improve user experience, and evaluate marketing effectiveness. These services may collect or process information about your interactions with our website or mobile application, in some cases over time and across different websites or platforms.

Third-party services we may use include:

• Google Analytics and Google Ads — website analytics and advertising measurement;
• LinkedIn Insight Tag — advertising measurement and audience analytics;
• Salesforce and Salesforce Marketing Cloud products — customer relationship management and marketing communications;
• Call Tracking Metrics — call analytics and attribution for inbound phone inquiries;
• Zapier — automation service used to process and route contact form submissions from our mobile application, including the name, company, phone number, email address, and message you provide;
• Other analytics, CRM, automation, or advertising platforms used in connection with our business operations.

These providers may use cookies, pixels, device identifiers, or similar technologies to collect information. To learn more about how Google uses data, visit Google’s Privacy & Terms resources. Users may opt out of certain Google Analytics tracking through Google’s browser opt-out tools.

We may also provide your information to other third-party service providers, for example, providers who host and maintain our website and mobile application, or who provide support and technical services. Any such disclosure is incidental to those services. We ensure that the service providers may only use your information in connection with providing these services and on our behalf, not for the provider’s own benefit. In rare instances, we may disclose your information if disclosure is required in order to protect our rights, protect your safety or the safety of others, investigate fraud, or to respond to a government request.

Texas Privacy Rights

If you are a resident of Texas interacting with USA Industries in a personal capacity, you may have certain rights under the Texas Data Privacy and Security Act (TDPSA) with respect to your personal data. Please note that these rights may not apply to individuals accessing our website or submitting information in a commercial or employment context, such as in your capacity as an employee or other representative of a business.

To exercise any of the rights above, please contact us at the contact information provided below. We will respond to your request within 45 days or, if we are unable to do so, we may notify you that we are extending the response period by an additional 45 days.

Other Data Privacy Rights

USA Industries would like to make sure you are fully aware of all of your data protection rights. Some jurisdictions, including California, Virginia, Colorado, Canada, and the European Economic Area (under the General Data Protection Regulation (GDPR)), provide individuals with certain rights regarding their personal information. By way of example, residents in certain jurisdictions may have some or all of the following individual rights.

• Access: The right to request us to provide copies of your personal information. We may charge you a small fee for this service if allowed under applicable law.
• Correction and Completion: The right to request that we correct any information you believe is inaccurate and complete any information you believe is incomplete.
• Deletion: The right to request us to delete your personal information under certain conditions.
• Restrictions on Processing: The right to request that we restrict the processing of your personal information under certain conditions.
• Opt-out of Processing: The right to object to our processing of your personal information under certain conditions.
• Portability: The right to request us to transfer the information that we have collected to another organization or directly to you under certain conditions.
• Appeals: Where applicable, the right to be informed of your right to appeal our denial of your request to exercise any right provided in your jurisdiction.

If you would like to exercise any right provided in your jurisdiction, please contact us at the contact information provided below. If you make a request, we will respond to you within one month (or within any shorter time frame required under applicable law).

Do Not Track and Global Privacy Control

Some web browsers offer a “Do Not Track” (DNT) setting. Because there is currently no universally accepted standard for DNT signals, our website may not respond to browser-based DNT settings. Where required by applicable law, we recognize and honor certain Global Privacy Control (GPC) signals as valid requests to opt out of applicable tracking or sharing activities.

Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods may vary depending on the nature of the information and applicable legal or operational requirements.

Data Security

We implement reasonable administrative, technical, and physical safeguards designed to help protect personal information from unauthorized access, disclosure, alteration, or destruction. Our security practices are designed to be appropriate to the volume and sensitivity of the personal data we process and consistent with applicable law. However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security. In the unlikely event a data breach occurs, we will follow our data breach response plan and notify affected individuals in accordance with applicable law.

Third-Party Links

Our website or mobile application may contain links to third-party websites or services that are not operated by USA Industries. We are not responsible for the privacy practices or content of third-party websites.

Children’s Privacy

Our website and services are intended for business and commercial audiences and are not directed toward individuals under 13 years of age. We do not knowingly collect personal information from individuals under 13 years of age. If you become aware that your child has provided us with information without your consent, you should notify us promptly using the contact information provided below. We will delete such information promptly.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technologies, legal requirements, or business operations. Any updates will be posted on this page with an updated effective date. We encourage you to review this policy frequently in order to understand our current Privacy Policy.

Your Consent

By visiting our websites, using our mobile application, interacting with us electronically, submitting quote requests, or otherwise engaging with our products and services, you are consenting to our access to and processing of your information as set forth in this version of the Privacy Policy and as it may be amended by us in the future. In particular, you acknowledge that you are providing all consents and authorizations necessary for us to share and disclose your information to third parties as described in this Privacy Policy. You further acknowledge and agree that such consent and authorization applies to any information collected by us in accordance with this Privacy Policy in the past or that may be collected in the future.